Many business owners try to consolidate the “Sales and Marketing” role, but the two functions are entirely different. Learn why these two complimentary disciplines are so often consolidated — and why they shouldn’t be.
More of our musings
How do you market remarkability? When you create something new, you bear the burden of educating the world about something they’ve never experienced before.
COVID-19 is a very real and pressing danger facing all of us. Learn what the animal kingdom can teach us about stress response, and how to craft a new vision.
80% of the Fortune 100 tout their values publicly. Your organization may even have a set of values of your own. So why are they so broken?
Mission statements are comically ubiquitous. Unfortunately, they’ve been stripped of everything meant to make them powerful. Consider a different approach.
As the new year approaches, many businesses are gearing up for annual planning. But if this year has taught us anything, it’s the pitfalls of an “annual plan.”
Up to 70% of workers are actively disengaged. Watch as Anja Taylor breaks down the difference between mechanistic org charts and human-centric organizations.
There was a time when work encouraged mechanistic thinking — imagining your employees like cogs in a machine. Culture is ready for a more modern approach.
As a business leader, you’re often looking for the “next best” marketing strategy or tactic. Learn why you should be cautious of the herd mentality.
Many businesses find that the “next best” marketing strategy falls short. Hear from Susie Wittbrodt on why following the herd can be dangerous when it comes to your marketing.
Kinesis People Champion Anja Taylor stopped by the HR Scoop podcast to share how small companies can build community, the power of mental health days and how Kinesis school came to be.
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