How to Use Archetypes to Shape a Powerful Brand
Archetypes are a common palette of characters that exist in almost every story told throughout history… as well as in some of the most successful brands.
Posts by Susie Wittbrodt
Your Thanksgiving Reading List
Looking for reading material (or any inspiring resources to jump-start your business strategy) this holiday weekend? check out our Thanksgiving Reading List!
Voting Every Day by Working with B Corps
Kinesis is proud to participate in B Corp’s Vote Every Day campaign, which inspires the community to not limit their difference-making power only to the ballot box.
Driven by Purpose: An Interview with Shawn Busse
Kinesis CEO Shawn Busse joined the Human Resources for Small Business podcast to discuss how small businesses can find their purpose and foster company culture.
The Role of Marketing in Mergers & Acquisitions (The Tale of the Twinkie)
In 2012, Twinkie fans taught us an important lesson about marketing: When it comes to company valuation, customer loyalty is king.
What We Learned at the Small Giants Summit
Kinesis attended the annual Small Giants Summit last month, filled with actionable leadership insights. We summarized some of our favorites.
Kinesis Honored as B Corporation’s “Best For The World”
Kinesis is proud to be honored as B Corporation’s “Best For The World” in 2018! We are being recognized in the Workers Category, which measures how the company treats its workers.
Team Kinesis Spotlight: Anja Taylor
Kinesis Resource Manager Anja Taylor brings broad project management experience to her role – helping us create scalable systems and serve our clients better.