With over 4 decades of history, there’s a lot to be learned from the Blazers – in terms of basketball, culture, and even business.
Posts by Shawn Busse
Growing businesses have several options when it comes to filling their marketing need. Learn the pros and cons of each approach.
In the latest installment of our Accelerator Interview series, hear from OMEP President Chris Scherer on growth, community, and bending service to the demand.
From our inception, Kinesis has always focused on being a better business. But in the beginning, we didn’t exactly know what that meant – other than hiring amazing people and providing them with a great place to work. Over time, we’ve gained tremendous clarity about our mission and how it drives every single action we […]
Work – any work – is rarely a cakewalk. At Kinesis, it can sometimes feel like we’re inventing the wheel each and every day. And we’re by no means unique – increasingly, “easy” labor has been shifted offshore or automated by software to eliminate repetitive tasks. These days, just about any modern workplace can be […]
How to recruit and retain the best of the best employees At Kinesis, we’re often asked about talent, recruitment, and the importance of marketing when it comes to building a great workplace – since we believe that HR and marketing are inherently related. The fact is, employers today face a shrinking talent pool and a low […]
Business leaders tend to run into one of two problems when attempting to accelerate company growth: 1) They need more leads or 2) They need better people. Many are quick to turn to marketing to solve the former, but few realize that marketing actually plays a key role in both – filling the sales funnel […]
Unsure why the marketing tactics you used last year are falling flat the next? Marketing is dynamic, complex, and in a perpetual state of flux. Read how the marketing landscape shifts from year to year, and how your business can stay ahead of the curve.