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Digging Holes with RFPs – Part 1 of 3

In the first installment of my series on selecting a business partner, I take a look at why the “apples to apples” concept maybe isn’t such a good thing. In fact, while you’re out looking for apples, what your business needs is actually a different fruit entirely.

Starting with WHY: the new Kinesis website

Over the last two years, Kinesis has radically changed our business model and the way we work with our clients. As a result of our transformation, our old website no longer reflected our company. It provided a lot of information about Kinesis as a creative firm, but said nothing about what we believe in. The […]

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