Big Thinker Simon Sinek has a great presentation on the power of "Why." If you're business owner or executive, take some time to work "on" your business and watch this video. You won't be disappointed.
Understanding your Why is one of foundations that we emphasize in our work with business leaders. Click here to learn more about the Kinesis approach to marketing and business consulting.
Many business owners try to consolidate the “Sales and Marketing” role, but the two functions are entirely different. Learn why these two complimentary disciplines are so often consolidated — and why they shouldn’t be.
In 2012, Twinkie fans taught us an important lesson about marketing: When it comes to company valuation, customer loyalty is king.
Get insights like this straight to your inbox.