At Solid Form, the spark started as a question around employee engagement, kindling a flame under a team that craved more robust and creative projects.
Andrea Bailey
Director of Strategy
Andrea distills insights from data, story, and context to develop strategies that drive business outcomes. She draws on her experience in diverse markets and organizational structures to uncover what makes each business remarkable and how to leverage it for impact and growth.
Superpower:
Asking Better Questions
Joined Kinesis:
2017

Authored by Andrea Bailey
As the new year approaches, many businesses are gearing up for annual planning. But if this year has taught us anything, it’s the pitfalls of an “annual plan.”
Having a large customer the size of an 800-pound gorilla drives rapid revenue growth, but it also carries hidden dangers for your business.
Learn how to tame it.