It can be difficult to define a marketing budget, but it helps to look at how peers are allocating resources. We decided to start with ourselves.
Do You Really Want That Shiny Object?
There’s this kind of echelon of business operation that I think Jay understands really well—the $250,000 to $2 million business—where it’s so hard to get good advice and know if what you’re doing is effective. You’re struggling to just sort of make it in the world.
Co-Founder and CEO at Kinesis
In this episode, Laura Zander talks with Shawn Busse and Jay Goltz about her eight-month journey pursuing an acquisition. Later, Shawn shares his experience working with contractors vs. full-time employees.
21 Hats is an online community for business owners and entrepreneurs looking to compare notes, share wins and losses, and learn from one another.
Hosted by Loren Feldman, the 21 Hats Podcast spotlights seven entrepreneurs as they navigate the challenges of building and maintaining a successful business amidst the backdrop of a pandemic. The weekly roundtable covers topics spanning sales and profitability to recruiting and retention, featuring candid insights from established business owners.