Posts by Sarah Lazzaro

By May 12, 2017

Dwarfs, Asteroids, and Gas Giants (Or, How Much to Spend on a Website)

Here are some of the insights we’ve gained about the right way to budget for a website – in galactic terms.

By March 21, 2017

Our Favorite Rebrands from 2016

The scope of a rebrand can span from a website redesign, to a complete visual overhaul, all the way to a rename and shift in business identity. Here are some of our favorite client rebrands from 2016 and beyond.

By October 10, 2016

Three options to fill your marketing function

Growing businesses have several options when it comes to filling their marketing need. Learn the pros and cons of each approach.

By June 1, 2016

The anatomy of a good brand

What actually is a brand, and what are its different components when executed well? Learn what makes up this crucial company asset. (Hint: It’s much more than just a logo.)