Posts about Brand Exposure

By March 19, 2019

Why You’ll Be Hearing From Us Less

If you’re a long-time reader of the Kinesis blog, you’ve probably become accustomed to seeing new articles and insights from us approximately every other week. We hope you’ve found this helpful! However, we’re taking this opportunity to announce an important shift in our content marketing strategy. We hope you’ll find this shift helpful too.

By August 1, 2018

The Role of Marketing in Mergers & Acquisitions (The Tale of the Twinkie)

In 2012, Twinkie fans taught us an important lesson about marketing: When it comes to company valuation, customer loyalty is king.

By April 11, 2018

Why being on the first page of Google doesn’t matter (no, really)

Many marketers are told that the only way to be successful online is to land on the first page of Google search results. Not so fast.

By March 15, 2018

LinkedIn 101: How to Maximize LinkedIn Exposure in 15 Minutes a Week

Many business leaders don’t think they have enough time to focus on LinkedIn. Learn how Kinesis has consolidated activity to just 15 minutes a week.

By February 12, 2018

Branding, Marketing, and Design: Kinesis Highlights from 2017

2017 was a year of transformation for our clients. Learn about some of Kinesis’ favorite projects, and how they helped to transform our clients’ businesses.

By June 1, 2016

The anatomy of a good brand

What actually is a brand, and what are its different components when executed well? Learn what makes up this crucial company asset. (Hint: It’s much more than just a logo.)

By February 9, 2016

Looking for B2B leads? Start with your website

Meet your B2B customers and prospects of today: They are networked, tech savvy, on-the-go, and (believe it or not) now statistically more likely to look at your website via a mobile device than a desktop computer. With the mobile takeover of web activities growing rapidly, it’s become more important than ever for B2B companies to […]

By April 6, 2015

How can I attract more of the right employees?

Business leaders tend to run into one of two problems when attempting to accelerate company growth: 1) They need more leads or 2) They need better people. Many are quick to turn to marketing to solve the former, but few realize that marketing actually plays a key role in both – filling the sales funnel […]