Posts about Business Strategy

By May 24, 2018

How Kinesis Spends Our Marketing Dollars

It can be difficult to define a marketing budget, but it helps to look at how peers are allocating resources. We decided to start with ourselves.

By April 26, 2018

Share The Good: 7 Podcasts to Inspire Leaders

Podcasts are invaluable for business leaders to further personal development on your own time and pace. We’ve compiled a list of some of our favorites.

By November 27, 2017

Marketing Strategy Lessons from Portland’s Soccer Scene

Soccer is a game of creating sequences, and relying on the strength of the team as a whole. Learn how this philosophy can inform your business strategy.

By October 17, 2017

Thinking Big with Greg Crabtree

This week on “Thinking Big,” we sit down with Greg Crabtree – a financial expert dedicated to helping entrepreneurs build the economic engine of their business.

By September 19, 2017

If you’re focused on Facebook likes, you’re doing it wrong

Learn why marketing metrics can be a flighty temptress – and how to properly track your marketing success.

By April 12, 2017

Referral Marketing 101: How to grow your network of referrers

Learn how to get referrals with a referral management program that works to generate leads and growth.

By March 2, 2017

Planning in the Face of Uncertainty

Kinesis CEO Shawn Busse weighs in on the impacts of the election on small business, and what moves you can make to offset uncertainty.

By January 12, 2017

Your Business Resolutions for 2017

The New Year is the perfect time to reevaluate your business, and make sure you’re set up for success. Here is your list of business resolutions for 2017.