Musings on

leadership

By December 30, 2013

15 Blog Posts from 2013 That Will Change the Way You Run Your Company

Here at Kinesis, we’re starting a new tradition to close out the year! We’ve put our collective brains together, and identified some smashing content from our blog and across the interwebs from the year… It’s the year in review! Check out the list below, where we’ve compiled the best content from the Kinesis blog, as […]

By December 18, 2013

How CEOs, Owners, and Executives can Develop a Personal Brand: Part 2

In Part I of this series, we discussed how personal branding can help build your company. The truth is, personal brands of you, your leadership, and even your team, communicate essential information about your business to prospects, referrers, investors, potential candidates, and your staff. It’s essential for your leaders to establish a positive, knowledgeable personal […]

By December 11, 2013

How CEOs, Owners, and Executives can Develop a Personal Brand: Part 1

“Your personal brand is a promise to your clients… a promise of quality, consistency, competency, and reliability.” — Author Jason Hartman, Become The Brand of Choice In Part I of this two-part blog series you’ll learn what a personal brand is, why it’s important, and the ways that you can leverage it to build your […]

By August 28, 2013

Thinking Big with Howard Mann – Part II

Business Turnaround Specialist, CEO Coach, Strategic Advisor, and Author While the fast moving high-tech/startup world tends to steal the business buzz spotlight, Howard Mann takes his lessons from businesses that execute on the fundamentals. In part two of our interview, discover the hazards of the startup mindset, that owning a business is a privilege, and […]

By August 22, 2013

Thinking Big with Howard Mann

Business Turnaround Specialist, CEO Coach, Strategic Advisor, and Author Always learning, asking questions, relentlessly seeking fresh insights and ideas—it’s a universal quest that unites our Kinesis team. In fact, we take every available chance to sit down with business leaders and learn from what they have to say. We gladly extend these master-lessons to you; […]

By July 16, 2013

Build a Deep Moat for Business Success

Create your business differentiation I’ve spent countless hours telling any business leader who would listen that the only meaningful differentiation that a company has comes from within. Bear with me for a moment and I’ll explain. Company leaders spend time, energy, and money – lots of money – in search of the right product, service, […]

By July 3, 2013

The Truth About B2B Web Design and Why You Should Invest in It

How much time does a prospect spend on your B2B website? You know the saying: “Never judge a book by its cover”? It may be a strong life philosophy, but it’s not an accurate description of online user behavior. The truth is that snap judgments are a fact of life. And they have huge implications […]

By September 26, 2012

How Can I Improve My Company’s Lead Conversion?

A frequent question in business is this: “Is our marketing resulting in quality leads?” One of the largest hurdles for marketing to overcome in a business is how to best understand and target leads. Ultimately, the goal of marketing for your company should be to attract highly qualified leads that convert to customers. E-Myth has […]

Marketing is Broken
By August 14, 2012

Marketing is Broken (video)

Back in 1999, when I worked at an ad agency, there was a new kid on the block. Some called her the “World Wide Web,” while others simply referred to her as “The Internet.” Either way, it looked like this gal would be the next big thing. Of course the folks I worked for didn’t […]

By July 25, 2012

Making the Most from Mistakes

Success is 99% failure. – Soichiro Honda, Founder, Honda Motor Corp. As some of our readers know, Kinesis recently had the good fortune to be awarded as one of  Portland’s Top 100 Fastest Growing Private Companies. I’m extremely proud of our team, and humbled by the accomplishment. Interestingly, while this milestone is about “success,” I’m […]