Musings on

culture

By June 26, 2012

Marketing with WOW: Employee Brand Ambassadors

News Flash for Business Owners: Your employees are your most under-utilized, leverageable and accessible asset in your company. Every day, your employees interact with people on the phone, at meetings, in the halls, and on their computer. When they leave your facility, they go to stores, restaurants, gyms, banks, and bars. They call, text, post, […]

By February 22, 2012

How to Have Effective Meetings That Get Results

How to Have Effective Meetings Do you feel like most of your day is spent moving through a revolving door of meetings? How often do you sit in yet another conference room, letting your mind wander to your growing to-do list? Do you ever walk out at the end of a meeting wondering what was […]

By February 8, 2012

Starting with WHY: the new Kinesis website

Over the last two years, Kinesis has radically changed our business model and the way we work with our clients. As a result of our transformation, our old website no longer reflected our company. It provided a lot of information about Kinesis as a creative firm, but said nothing about what we believe in. The […]

By February 1, 2012

Execution: the engine of your success.

One of my personal mottos is “Make it Happen.” In fact, my job title at Kinesis is Execution Team Leader. I bring the “get ‘er done” mentality to our team, our clients, our projects, and our professional development.  A recent article over at Results.com inspired me to share a few tips on how to make […]

Happy New Year
By January 4, 2012

Happy New Year to our Kinesis friends and fans!

Resolutions come and go as quickly as the ball dropping in Time Square. But here at Kinesis, we are determined to keep ours. And what is our 2012 resolution? To blog. To write, share, post, and discuss relevant and exciting marketing insight to help you build your business and better your company. To make it […]

By December 23, 2011

Happy Holidays from Kinesis

Your marketing team wishes you all the best this holiday season! Kinesis will be closed the week of Monday, December 26th in observance of the holidays and to get a bit of rest and relaxation. We’ll be back bright-eyed and busy-tailed on Monday, January 2nd – we look forward to seeing you in the New […]

By December 16, 2010

Marketing and Employees: Bad Apples

Ever wonder if that old axiom holds true – that a rotten apple spoils the barrel? Surprise surprise! Not only is this true on the farm, but it’s also the case in business. And, it’s costing you money. Read on to see exactly how much Bad Apples cost your marketing, your morale, and your profits

By November 4, 2010

How to Get a Job at a Creative Firm

One of the side-effects of the bad economy is that we get a lot of resumes. I’d say at least 2-3 inquiries per week come in through the website, with an occasional hard-copy. It’s tough out there – many of the eager job seekers would have no problem finding work prior to the Great Recession. […]

By February 24, 2010

Social Media Meets Yakima Washington!

On Tuesday I had the pleasure of presenting Kinesis’ Social Media BootCamp to over 130 businesses, non-profits, and civic organizations at the Yakima Convention Center. We designed our BootCamp to help folks get a handle on the rapidly evolving Social “landscape”. This was our third event, with previous Camps in Portland and Missouri. If you’ve […]

By August 19, 2009

Online Marketing: Employers Using Social Media to Screen and Recruit

Using Social Media to Hire Top Talent I want to highlight a very important issue for the future of a company – hiring the brightest talent. Positioning your company to recruit the best new hires is a crucial aspect of your marketing. In fact, many businesses are creating sections of their websites or entirely separate […]