An easy thing to forget in the midst of our frenzied lives is the simple act of saying "thank you." And yet, by incorporating a thank-you strategy into your marketing, you'll reap immense rewards. One of the best ways to do this is a hand-written card. Get into the habit of writing thank-you notes. Keep a stack by your desk and scribble notes to customers, vendors, leads, associates, and mentors. Once you get started thanking people, you will find limitless opportunities. And guess what? People are tickled pink to receive a good, old-fashioned card. Write a note that is sincere and personal. Mean what you say. And in case you're a chicken scratcher like me, don't worry about the way your writing looks - scribble your note and send it anyway! Here are some opportunities to thank people: A new client/customer Existing client/customer who gives you a new project Someone who makes a referral A peer who gives you helpful advice After a meeting or phone call For a job well done When someone shows you a kindness People like to feel appreciated and recognized. You'll find that by thanking people, you will strengthen relationships. Your simple act of recognizing people will set you apart from your competitors. It will also reinforce your bond with your clients, associates, vendors, etc. Next time they hear of someone who needs your services/products, guess whose company they will recommend? ACTION STEP: Are you in the habit of saying thank you? No? Then go to the store—today—and pick up some cards. Make it a goal to send at least 1 card a day (yes, that's 5 a week!). Not only is it part of effective marketing, but also a strategy that won't let you down! P.S. Thank You for reading Kinesis Quickies! Wendy Maynard, Author Kinesis Quickies

Kinesis helps clients capture attention and create new business through integrated design and marketing services. We create a wide range of promotional tools including logos, brochures, websites, newsletters, and more. Call us at (541) 482-3600 or email us at inquiry@kinesisinc.com.

Please forward Kinesis Quickies to your friends and colleagues. To subscribe, click here!