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	<title>Comments on: There is no such thing as an &quot;easy&quot; logo design</title>
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	<link>http://www.kinesisinc.com/design/there-is-no-such-thing-as-an-easy-logo-design/</link>
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		<title>By: Wendy Maynard</title>
		<link>http://www.kinesisinc.com/design/there-is-no-such-thing-as-an-easy-logo-design/comment-page-1/#comment-16</link>
		<dc:creator>Wendy Maynard</dc:creator>
		<pubDate>Tue, 22 Jul 2008 18:02:10 +0000</pubDate>
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		<description>The solution is for the design company to develop a comprehensive education and assessment process that they use consistently with every client. This will serve the design team by having a client with realistic, informed expectations and it will serve the client by giving them the best outcome for their company.

Best, Wendy</description>
		<content:encoded><![CDATA[<p>The solution is for the design company to develop a comprehensive education and assessment process that they use consistently with every client. This will serve the design team by having a client with realistic, informed expectations and it will serve the client by giving them the best outcome for their company.</p>
<p>Best, Wendy</p>
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		<title>By: Shawn</title>
		<link>http://www.kinesisinc.com/design/there-is-no-such-thing-as-an-easy-logo-design/comment-page-1/#comment-17</link>
		<dc:creator>Shawn</dc:creator>
		<pubDate>Tue, 22 Jul 2008 17:48:39 +0000</pubDate>
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		<description>I would say that there are a number of tactics to deal with this challenge...

1) Research the client and industry so that the solutions fit well
2) Present only your BEST design ideas. Don&#039;t overwhelm the client with choices. They are working with you because YOU are the expert. Guide the process.
3) Set clear expectations up front - let the client know how many iterations they will receive.

By maintaining control of the process you will help your client make good choices and keep the process on budget.</description>
		<content:encoded><![CDATA[<p>I would say that there are a number of tactics to deal with this challenge&#8230;</p>
<p>1) Research the client and industry so that the solutions fit well<br />
2) Present only your BEST design ideas. Don&#8217;t overwhelm the client with choices. They are working with you because YOU are the expert. Guide the process.<br />
3) Set clear expectations up front &#8211; let the client know how many iterations they will receive.</p>
<p>By maintaining control of the process you will help your client make good choices and keep the process on budget.</p>
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		<title>By: njwebsites</title>
		<link>http://www.kinesisinc.com/design/there-is-no-such-thing-as-an-easy-logo-design/comment-page-1/#comment-15</link>
		<dc:creator>njwebsites</dc:creator>
		<pubDate>Sat, 10 May 2008 15:48:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.webdesign.kinesisinc.com/?p=44#comment-15</guid>
		<description>this is a universal problem with designers, but what is the solution? limit the amount of comps ? revisions?</description>
		<content:encoded><![CDATA[<p>this is a universal problem with designers, but what is the solution? limit the amount of comps ? revisions?</p>
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