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	<title>Comments on: Looking to Increase Your Credibility? Use Stories in Your Marketing to Help You Sell</title>
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		<title>By: barbara maynard</title>
		<link>http://www.kinesisinc.com/design/29/comment-page-1/#comment-11</link>
		<dc:creator>barbara maynard</dc:creator>
		<pubDate>Wed, 16 Jul 2008 14:32:21 +0000</pubDate>
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		<description>Hi Wendy,  Great comment about consumers being hard wired for story telling memories.  Many consumers  also have fond memories about fairy tales  such as  Cinderella, Tom Thumb, Puss in Boots, Sleeping Beauty, The Hare and the Tortoise, and The Brave Little Tailor, for example, still have great potential for marketing patterns.  The pattern of  &quot;The Jolly Green Giant,&quot;  a twist on &quot;Jack and the Beanstalk&quot;  has been a phenomenal success for decades.  Thanks for the memories.</description>
		<content:encoded><![CDATA[<p>Hi Wendy,  Great comment about consumers being hard wired for story telling memories.  Many consumers  also have fond memories about fairy tales  such as  Cinderella, Tom Thumb, Puss in Boots, Sleeping Beauty, The Hare and the Tortoise, and The Brave Little Tailor, for example, still have great potential for marketing patterns.  The pattern of  &#8220;The Jolly Green Giant,&#8221;  a twist on &#8220;Jack and the Beanstalk&#8221;  has been a phenomenal success for decades.  Thanks for the memories.</p>
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