The first step to your brand new website!

Project Requirements

What is the timeline/schedule of the project?

Is there a certain date by which the site must be online?

Is there a more “general” idea of when the site must be published?

What is the primary function of your website (ex: online brochure, sales, capture people’s info, etc.)?

What primary action do you want people to take on the home page of your website?

Are there specific pages or functions that you know you must have on your website? If so, what are they?
(ex: About Us, FAQs, etc.)

Describe any work that has been done towards the design of the site:

How often do you envision adding or changing content or site information?

Limitations

Are there any particular colors that represent your industry?

Or, are there colors used by your competitors that should be avoided?

Are there any particular colors that you would prefer we avoid when developing your new site?

Are there any particular icons or imagery that we should avoid (either for reasons of personal preference or competitor usage)?

Are there any websites you use, or have seen, that you particularly like (whether designed by us or another company)?

Audience

Who is the primary audience for your site?

Is there a secondary audience? If so, please describe.

Your Industry

Are there any websites within your industry that are particularly effective? If so, please describe why you think they work so well.

Do your competitors have a website? If so, what is the site address(es)?

Look and Feel

List 3-5 Adjectives that you would ascribe to your business or the services you provide. Be specific and avoid generalizations. Examples might include words like “fast,” “high tech,” “caring,” or even unlikely terms like “nostalgic.”

Describe, in one brief paragraph, how you would like your audience to perceive your organization:

About You

Company name  

Contact person  

Email address  

Phone number  

Billing contact  

Street address  

City  

State  

Zip code  

Send Your Info

STEP 1: Print out this page for your own records.

STEP 2: Click submit to have your assessment sent to the kinesis team. You’ll receive an automated confirmation from our team.