Archive for the strategy Category

LinkedIn is a big name in the business world – and for good reason. The world’s fastest growing network hit 200 million members in early 2013 and is growing at the rate of two new members per second! But what exactly does this growth mean? … — read more —


PART II: Nurturing an All-Star So you land the winner. Now what? Now you need a process through which you can nurture and develop that all-star. What ideas should you consider as you craft the overall plan? Don’t shut your people in a box. You … — read more —


Hiring and talent development. It’s so hard to get it right. Even the largest, most sophisticated corporations – the ones flush with resources to invest in their recruitment and talent management engines – report that attracting, developing and retaining top talent is among the most formidable … — read more —


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How Can I Improve My Company’s Lead Conversion?

By Alison Stiven on September 26th, 2012

A frequent question in business is this: “Is our marketing resulting in quality leads?” One of the largest hurdles for marketing to overcome in a business is how to best understand and target leads. Ultimately, the goal of marketing for your company should be to … — read more —


Marketing is Broken

Marketing is Broken (video)

By Shawn Busse on August 14th, 2012

Back in 1999, when I worked at an ad agency, there was a new kid on the block. Some called her the “World Wide Web,” while others simply referred to her as “The Internet.” Either way, it looked like this gal would be the next … — read more —


Mistakes

Making the Most from Mistakes

By Shawn Busse on July 25th, 2012

Success is 99% failure.  – Soichiro Honda, Founder, Honda Motor Corp. As some of our readers know, Kinesis recently had the good fortune to be awarded as one of  Portland’s Top 100 Fastest Growing Private Companies. I’m extremely proud of our team, and humbled by … — read more —


wow

Marketing with WOW: Employee Brand Ambassadors

By Wendy Maynard on June 26th, 2012

News Flash for Business Owners: Your employees are your most under-utilized, leverageable and accessible asset in your company. Every day, your employees interact with people on the phone, at meetings, in the halls, and on their computer. When they leave your facility, they go to … — read more —


At Kinesis, we love a great story. Especially when it involves local entrepreneurs who defy the odds. People who know me know that I’m passionate about great design, architecture, and green building; I’m always on the lookout for outstanding Portland firms. While there are many … — read more —