When people are searching the Internet, they often get into a clicking frenzy. This is important to remember in web design and also in website copywriting. If you don’t capture their attention and tell them exactly what you want them to do, then – CLICK … — read more —

I’m the person at Kinesis who typically optimizes the websites for our clients. So, accordingly, I have a lot of opinions on SEO. There are too many “snake-oil” salespeople who are using outdated or incorrect optimization methods. And some so-called SEO companies are optimizing their … — read more —